WEB DESIGN

Clarendon Aesthetics is a Dundee-based clinic specialising in advanced skincare and medical aesthetics. We partnered with the team to design a sleek microsite that reflects their clinical expertise and premium service offering — all rooted in a clean, modern aesthetic that mirrors their in-person experience.

While the brand already had a visual starting point, we built on their existing logo to develop a more defined identity. The direction was minimal, refined, and carefully considered — using structure, space, and tone to elevate the brand’s digital presence without overwhelming it.

Alongside the web design, we crafted SEO-optimised content to support local visibility and strengthen their position online. This included shaping a clear tone of voice — professional, calm, and customer-focused — that communicates trust while keeping key information accessible and easy to navigate.

The result is a polished, strategic site that not only enhances Clarendon’s credibility but lays the groundwork for a more cohesive and conversion-focused brand experience moving forward.